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See What JALD Sports & Entertainment Can Do For You

Consulting


With over 30 years of experience in sports, marketing, broadcasting, events, and community building, JALD SE is ready to help you. Where others see challenges, we see opportunities. Let us assist with the strategy, planning, and execution of your next community program or campaign.

We can work with your brand, company, group, or organization to leverage our expertise in creating and launching unique projects that benefit the community. You don’t have to be involved in sports for us to collaborate; the fundamentals are the same. We aim to turn your customers into fans, make your event groundbreaking, and ensure your impact is long-lasting.

As a believer in positive disruption, we see it as a force for meaningful change. By challenging the status quo and testing our risk aversion, we can create innovative solutions that drive progress. In addition to our skills and experiences, we have a large network of associates and partners we can call on to assist with any needs that may arise.

Let us work with you from planning through execution to create something that meets your goals and is memorable. Together, we can build a stronger, more vibrant community.

Guided Brainstorming


A structured brainstorming or planning session is a critical step on the path to success. Great ideas don’t just happen; they are generated through positive disruption and creativity.

At JALD SE, we will work with you to design the perfect brainstorming session that challenges institutional thinking and encourages innovative approaches. We’ll leverage positive disruption as a way of moving forward and help you test and expand your risk tolerance. Our team will do the groundwork beforehand to ensure everyone in the group can hit the ground running. Preparation is key, and together we’ll develop a plan, gather the necessary materials, and create a schedule that empowers and inspires your team from the start. By fostering an environment that embraces risk-taking and creativity, we can unlock the full potential of your team and drive meaningful change.

Training Sessions

Looking for specific training or mentorship for your staff or group? JALD SE can help.  We can plan, customize and carry out information sessions on topics such as: 

Teamwork
Leadership
Media Training
Public Speaking
Podcasting
Event Planning

Want to see some JALD SE training sessions in action – Check out the 10-20-30 project 

JALD SE Is Proud To Have Partnered With

Testimonials

Picture of Dr. David Legg from MRU.
David Legg, Ph.D
Professor, Department of Health and Physical Education
Mount Royal University

Rob Kerr is a tremendous leader, thinker and professional. In every activity I’ve worked with him either as a volunteer or professionally he’s been reliable, thorough, creative and fun. Whether it’s been our podcast ‘We’ve solved nothing’, ActiveCITY, or any number of student related projects at Mount Royal. Rob has been there when I’ve needed a trusted colleague. I’ve learned a great deal from him and he is a true friend. 

Picture of Hockey Calgary Executive Director Kevin Kiobelka.
Kevin Kobelka
Executive Director Hockey Calgary

Rob is a true leader and never afraid to think out of the box and try new things.  His passion to make a difference in every project he tackles is truly inspiring.  I have worked closely with Rob on numerous projects but none more important than Hockey Calgary’s ‘Leadership Day’, Rob came to me with an idea to help develop the future leaders in our community, and out of those conversations we launched an annual one day event that brings close to 1000 hockey players together to focus on their leadership skills, and how to make a difference in our community.

Ready? Let’s Get To Work

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